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The Relevance and Importance of Gamification

By atiba|January 02nd, 2014|Mobile UX|No Comments

Games and gamification-related promotions are no strangers to best-selling and most-downloaded smartphone app lists. Our JJ Rosen takes a deeper look at the relevance and importance of gamification heading into 2014 in his weekly Tennessean guest blog.

Paul Hickey is the managing director of Cabedge Design, LLC – an Atiba Company – and chief marketing geek of the Atiba family. He specializes in building strategic websites that help clients and partners accomplish business goals. Paul loves writing and communicating, and helping drive relevant traffic to websites.

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