Mobile Marketing: The Day Everything Changed

By atiba|September 09th, 2013|Mobile Marketing|No Comments

Our new chief geek of blogging, JJ Rosen, continues his solid run of contributions to the Tennessean. JJ was asked to weigh in consistently on mobile trends, from data security, to design, usability and marketing.

This week’s Mobile Marketing piece, focuses on the day everything changed. June 29, 2007 is a significant day. Not just my parents’ wedding anniversary, folks – but a day that truly changed the way marketers needed to think, due to the way that users use.

Paul Hickey is the managing director of Cabedge Design, LLC – an Atiba Company – and chief marketing geek of the Atiba family. He specializes in building strategic websites that help clients and partners accomplish business goals. Paul loves writing and communicating, and helping drive relevant traffic to websites.

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